Instagram integration and large screen animations, in Vegas!
Our long standing client Show+Tell, based in NYC, came up with an amazing concept that got us really excited. The project brief was to create a web-based admin system, to moderate selfies taken by shoppers, and post onto Instagram with the hashtag #fashionshowlvfame.
The photos could be rejected or approved and queued up for use in an animation, and shown on one of three large format advertising screens at the entrance to the mall.
The animation was shown every few minutes, with advertisements for the mall’s shops in-between each selfie spotlight showing.
How we built it
We also utilised horizontal scalability using Node.js and MongoDB to make the app highly scale-able and distributed across data centers. This meant that under high volumes, the app could easily scale on demand. It also meant we could host the app in multiple data centers, so that if a single data center had a power outage it wouldn’t affect the uptime of the application.
The animation in action
The admin system