Hospital estates and design consultants with integrated project delivery capabilities, Health Spaces – based in Peterborough – work with the NHS and private healthcare providers to create and deliver outstanding spaces for patients and staff.
Challenge
Despite their expertise, Health Spaces faced a digital dilemma that needed our attention.
The primary issue was clear: Health Spaces’ website failed to reflect their full range of hospital design services and case studies. This shortfall not only under communicated their capabilities to potential clients but also made ongoing content updates and feature additions a cumbersome process.
Solution
Our strategy was twofold.
Firstly, we developed a new website that accurately showcased Health Spaces’ offerings, improving both brand perception and user experience to better support their healthcare clients.
Secondly, we ensured that updating the website was easy for the team to ensure they could support their healthcare clients with urgent and time-sensitive communication as new healthcare builds were developed and delivered.
Execution involved a complete overhaul of the website’s design and UX, ensuring it was not only aesthetically pleasing but also user-friendly to update as their in-house team grew and more projects went live. We employed cutting-edge technologies and made iterative adjustments based on performance data to guarantee the site’s success.
Impact
The impact was immediate and significant:
Brand awareness: Health Spaces was able to rapidly increase the brand’s presence within healthcare, ensuring potential clients could quickly discover – and understand – the brand, and reach out to find and more and book appointments easily.
Reduced stress: The owners found peace of mind knowing their digital presence was robust and effective.
Website management: Updating and scaling the website became a breeze and better served existing customers too.
Stats in the first 12 months
3x
72%